Often we look at the hard costs versus the gained revenue when we choose to add an attraction to our Agritourism Venue. How much will it co

Sponsors can make a HUGE impact on your bottom line, not only from a product standpoint or for the services or funds they provide, but also

This article will focus on those things you can do during the long off-season to keep your guests engaged and looking forward to when your d

We all know the power of social media and the key role that it should play in our marketing strategy. One drawback with social media is that you don’t own the platform so you are at the mercy of whatever company is behind it. They could change what they let you do, who you are able to connect with, charge for things that used to be free, or even just go out of business when the newest platform comes out. Facebook has been a good example of this. We have all built up these

Last week, we talked about whether or not printed marketing materials are a thing of the past. Although I believe printed materials still p

With things like Facebook ads, Twitter followers, e-mail marketing lists, and other digital marketing options, we have options other than pa

In our last blog post, we talked about the critical elements of your web design and how your website is the anchor of your marketing efforts (see that post here). In this post, we are going to talk about the crucial role social media plays in getting the word out to our target audience about our great agritourism business. Here is a brief rundown of the current major players in social media: Data from 2015 Pew Research Center Report Facebook – Still the king of social media